Building the Positive You

Why Real Estate is a Promising First Investment

Written By: Janine Ingaran

Whether you are an end-user or an investor, you will definitely flourish from your first property investment—if and only if your decision and goals are well-defined. These goals are often to earn in return, and the most prominent way is through value appreciation.

In real estate, value appreciation refers to the increase in the value of a real estate property, which usually takes time.

If your goal is to get a positive return from your investment, then this investment guide is for you!

Real estate investment appreciation depends on a variety of factors, such as the location, future development plans, the structural quality, reputation of the developer, or the demand and supply of the property. If you are looking at your first investment as a starter home for your family, your future home improvements can be a factor of appreciation.

Putting in an extra bathroom, extending a carport and balcony, and remodeling your kitchen are some of the ways your property investment may increase in value. You can additionally force appreciation on your property investment by carrying out repairs and renovations.

When looking for property investment, always keep in mind that location is the primary factor in value appreciation. Proximity to amenities, green space, scenic views, closeness to markets, shopping and recreational hubs, schools, places of worship, banks, offices, transport hubs, and expressways also play relevant roles in property appreciation.

Aside from identifying the best location for your property investment, it is also necessary to find a reliable real estate developer. Properties built by first-rate real estate developers are generally of higher quality and, therefore, have higher value appreciation. A premier home builder under Vista Land, Camella, has built more than 500,000 homes in 49 provinces and 147 cities and municipalities across the country. Camella has an excellent reputation for more than 40 years in the industry, making it the country’s four-decade favorite housing brand.

Another factor that can affect property appreciation is the demand and supply of the property. This basic economic principle not only affects the prices of goods and services but of real estate as well. The law of supply and demand states that when there is a high demand for a commodity (housing), the price of that good rises. However, if there is an excess supply of this particular good but not enough demand from buyers, the price falls. To survive this downturn, you must choose a property investment that sells no matter what or a bluechip. The rise of the condominium trend among millennials is an example of this.


Starting Filipinos, however, still mainly prefer suburban houses near places of convenience and accessibility. Moreover, due to the COVID-19 pandemic, more are looking for bigger space for proper social distancing and a bigger lot for backyard gardening, which has become a thing nowadays.

Lastly, you can also earn big through property rentals. While waiting for your investment to increase in value, you can have it rented out. In return, you can use your rental income to pay for your monthly amortization, which is a win-win scenario for you. There is no doubt that real estate is a worthwhile investment for many investors and entrepreneurs. If you made up your mind after reading about these, head over to to find your first real estate investment and earn greater rewards in no time.

Find your favorite township where you can feel safe and bloom, visit You may also reach us through our official Instagram and Facebook pages at @CamellaOfficial, or you may call 0917 961 0813 or 0929 851 0836.

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